We’ve welcomed Caroline Bremner to our team as Data Insights Specialist, bringing nearly 30 years of experience in travel research, intelligence and strategic foresight.
Her appointment marks a gear shift in our ambition to offer top-tier insight to destinations and tourism businesses navigating a fast-changing world. Caroline will lead the delivery of Impact Insights, our new service designed to help organisations interpret global change and apply the most relevant insight and foresight to strategy, budgeting and transformation goals.
Delivered as a high-impact presentation and facilitated discussion, Impact Insights provides decision-ready intelligence on the forces shaping tourism’s future – from shifting demand and digital transformation to climate risk and destination resilience.
In an increasingly volatile operating environment, this offer equips leaders with the tools to make smarter choices, focus their resources, and build long-term resilience.
It’s a privilege to join the Travel Foundation at such a pivotal moment. I’ve always believed that insight has the power to drive better decisions and greater impact, and I’m excited to work with destinations and businesses that are ready to shape the future rather than simply react to it.Caroline Bremner, Data Insights Specialist, The Travel FoundationCitation
It’s a privilege to join the Travel Foundation at such a pivotal moment. I’ve always believed that insight has the power to drive better decisions and greater impact, and I’m excited to work with destinations and businesses that are ready to shape the future rather than simply react to it.
Caroline Bremner, Data Insights Specialist, Travel Forward
Having worked closely with her over many years, including collaborating and speaking at major industry events, bringing Caroline in-house was a natural step. Her depth of knowledge, strategic perspective and global credibility are hugely valuable as we support our partners to navigate complex challenges and take bold, practical steps towards more equitable and climate-smart tourism.
Jeremy Sampson, CEO, Travel Forward
Alongside Impact Insights, Caroline will also contribute to our research and programme development, with a focus on areas such as destination risk, tourism sentiment as a proxy for wellbeing, and the equitable distribution of tourism’s value.
A regular LinkedIn series, Impact Insight Bites, will also share short, accessible takes on emerging tourism intelligence.
Caroline is the author of Future-Proofing Travel (Kogan Page, 2025), which explores how travel companies and destinations can harness digitalisation and green innovation to regenerate communities and build long-term success. She previously led Euromonitor International’s travel research programme.
Stay ahead of the curve and book your Impact Insights session here.
